ARAVIND JEYARAMAN

Catalog Operations Manager

Chennai-100

Profile summary

Seasoned Catalog Manager with 7+ years of progressive experience at Amazon, currently leading catalog operations and content management initiatives. Expert in large-scale catalog operations, LLM validation, quality assurance, compliance management, and cross-functional team leadership. Proven track record in optimizing catalog processes, ensuring content integrity, and driving operational excellence across diverse product categories.

Career highlights

GenAI automation implementation: Implemented GenAI automation solutions, leading to a 60% reduction in manual catalog maintenance efforts.

Duplication detection model created: Created a Dupelock model using Tensor flow (Machine Learning Model) and Roberto model to detect 93% of duplicates.

Cost savings through protection plan: Effectively saved $4.5M in Apple product in EU regions by creating a protection plan for auto-merge issues.

Key skills

Skills
End-to-End Catalog OperationsProduct Data ManagementCatalog Optimization & AnalyticsMulti-Marketplace ManagementContent Quality AssuranceCopyright & IP CompliancePublishing Standards ManagementRisk Assessment & MitigationAdvanced Excel & Data AnalysisTableau & Business IntelligenceCatalog Management SystemsProcess Automation & ToolsCross-Functional Team LeadershipStrategic Planning & ExecutionStakeholder ManagementVendor & Partner RelationsGenerative AI for Content Creation & EnrichmentData Governance & Master Data Management (MDM)Search Engine Optimization (SEO) for Product DiscoveryPersonalization & Recommendation EnginesProduct Information Management (PIM) System Expertise

Professional experience

Catalog Operations ManagerJan 2024 - Present
Amazon Development Center, Chennai | Chennai

 Manage end-to-end catalog operations for Amazon's publishing platform, overseeing 2M+ product listings  Onboard and Validate the LLM model’s output and share feedback to the technical team.  Collaborate with stakeholders and create projects implicating GenAI solutions to existing programs in catalog space.  Oversee catalog data quality and integrity across multiple product categories and marketplaces  Collaborate with product, engineering, and business teams to enhance catalog management systems  Drive automation initiatives reducing manual catalog maintenance efforts by 60%  Manage vendor relationships and establish catalog standards for third-party content providers  Implement advanced analytics and reporting systems for catalog performance monitoring  Lead cross-functional projects for catalog expansion into new markets and product categories

  • Manage end-to-end catalog operations for Amazon's publishing platform, overseeing 2M+ product listings
  • Onboard and Validate the LLM model’s output and share feedback to the technical team.
  • Collaborate with stakeholders and create projects implicating GenAI solutions to existing programs in catalog space.
  • Oversee catalog data quality and integrity across multiple product categories and marketplaces
  • Collaborate with product, engineering, and business teams to enhance catalog management systems
Risk Management Specialist - Level 4 (Team Lead)Aug 2021 - Dec 2023
Amazon Development Center, Chennai | Chennai

 Led catalog risk management operations for 15-20 team members across content evaluation processes  Developed comprehensive SOPs for catalog content compliance and quality assurance workflows  Conducted Root Cause Analysis (RCA) for catalog-related policy violations and content issues  Ensured catalog content adherence to copyright, appropriateness, and publishing standards  Managed escalations and implemented systematic solutions for critical catalog operations challenges  Collaborated with legal and product teams to establish catalog governance frameworks  Implemented trend analysis systems to proactively identify and prevent catalog policy violations

  • Led catalog risk management operations for 15-20 team members across content evaluation processes
  • Developed comprehensive SOPs for catalog content compliance and quality assurance workflows
  • Conducted Root Cause Analysis (RCA) for catalog-related policy violations and content issues
  • Ensured catalog content adherence to copyright, appropriateness, and publishing standards
  • Managed escalations and implemented systematic solutions for critical catalog operations challenges
Training and Development Coordinator - Catalog OperationsMay 2020 - Aug 2021
Amazon Development Center, Chennai | Chennai

 Managed catalog content evaluation processes for books, reviews, and product submissions  Developed training programs for catalog operations teams on content compliance and quality standards  Established workflow optimization strategies achieving 25% improvement in processing efficiency  Created comprehensive documentation and training materials for catalog content evaluation procedures  Maintained high accuracy standards while managing large-scale catalog content workflows

  • Managed catalog content evaluation processes for books, reviews, and product submissions
  • Developed training programs for catalog operations teams on content compliance and quality standards
  • Established workflow optimization strategies achieving 25% improvement in processing efficiency
  • Created comprehensive documentation and training materials for catalog content evaluation procedures
  • Maintained high accuracy standards while managing large-scale catalog content workflows
Quality Assurance Associate - Catalog OperationsJun 2018 - Apr 2020
Amazon Development Center, Chennai | Chennai

 Performed comprehensive quality assurance for catalog content including print books and digital submissions  Evaluated copyright compliance and content appropriateness across diverse product categories  Maintained 99%+ accuracy in catalog content evaluation while meeting aggressive processing targets  Collaborated with cross-functional teams to resolve catalog content discrepancies and quality issues

  • Performed comprehensive quality assurance for catalog content including print books and digital submissions
  • Evaluated copyright compliance and content appropriateness across diverse product categories
  • Maintained 99%+ accuracy in catalog content evaluation while meeting aggressive processing targets
  • Collaborated with cross-functional teams to resolve catalog content discrepancies and quality issues

Education

Bachelor's Degree, Electronics & InstrumentationAug 2011 - May 2015
Hindusthan College of Engineering, Coimbatore